You know you need it, but do you know how to optimize it for your brand and budget?
DIGITAL MARKETING
THE RACE METHOD
Everything we do ties back to and is part of our proprietary RACE Method. It starts with Research.
From there, we analyze what we know and decide what needs to be created. Then, it’s time to execute, analyze the results, create again. The process never stops!
RESEARCH PHASE
What has worked in the past, or failed miserably? What keywords would be most profitable? What products or services will you be releasing over the next year?
In this phase, we answer these questions and more.
ANALYSIS PHASE
Analysis for your digital marketing efforts might include efforts like competitor research, deciding what messages need to be focused on, or targeting link building opportunities.
CREATION PHASE
We’ll set up your campaigns in Meta, YouTube, Google Search, Pinterest… wherever the agreed-upon strategy dictates.
EXECUTION PHASE
Our digital marketing management isn’t a set-it-and-forget-it engagement. We’re partners, hungry to produce the next “win”. That means we’re always testing, reporting, and trying to beat our previous success.